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Alex's Lemonade Stand Foundation & Roshambo Eyewear Partnership

Roshambo Eyewear is excited to be a contributing partner of Alex's Lemonade Stand Foundation. In it's new program, Roshambo will be donating 10% of all sales generated by our Summer Swimsuit Bundles back to the non-profit. In addition to the donation, Roshambo will also be offering a 20% discount to Alex's Lemonade Stand members in support of their families and children needing prescription eyewearAlex’s Lemonade Stand Foundation (ALSF) is changing the lives of children with cancer by funding impactful research, raising awareness, supporting families and empowering everyone to help cure childhood cancer. *Please contact Selina at to learn more about this discount available to your family.

Our charitable support mission is to donate a portion of every sale to children's charity! Learn more about the various children's charities we partner with and donate to annually.

Roshambo Prescription Glasses

We know first hand how expensive glasses can be with kids, breakable frames just won’t do! That’s why we’ve lowered our starting price to $69 (that's only $55 with your Alex's Lemonade Stand discount!) to make our prescription glasses affordable for all families. Every pair of prescription glasses come with a carrying case, head strap & ear adjusters, polishing sleeve, and free shipping! Not to mention that we also offer a full damage replacement guarantee if your frames break or get damaged in the first year of their use. 

Roshambo prescription glasses are perfect for active kids on-the-go or as an affordable backup pair. We know that kids are going to be rough with their glasses, and they're going to try and stretch them or toss them around. These frames can take it! 

Because the frames are so bendable and flexible, you can easily swap out the prescription lenses and put them into another frame color. Your child is going to love having the option to match their outfits (we have 20 colors to choose from)!

"Our daughter is a retinoblastoma survivor and has been struggling with light sensitivity, so her prescription Roshambo sunglasses have been wonderful! Retinoblastoma is a type of cancer that starts in the retina, which is the very back part of the eye. It is the most common type of eye cancer in children." - Kari P.

Free Home Try On Kits

You can try our unbreakable frames on at home for FREE to make sure they are the perfect fit before you buy your prescription glasses! You can choose from our kids pack, adult pack or all 5 sizes for an at-home, no obligation free trial of our prescription frames

You also might be able to get insurance reimbursement or use your HSA/FSA account to pay for your prescription glasses. Double check with your carrier before purchasing your prescription to get the details! 

About Alex's Lemonade Stand

Alex’s Lemonade Stand Foundation (ALSF) is changing the lives of children with cancer by funding impactful research, raising awareness, supporting families and empowering everyone to help cure childhood cancer.

Every day, 700 children worldwide are diagnosed with childhood cancer. Yet, childhood cancer research only receives less than 4-percent of the National Cancer Institute’s annual budget. It is up to all of us to fund research and find cures, so that someday these children are cured.

ALSF started with one lemonade stand, hosted by our founder Alexandra “Alex” Scott in her front yard which raised $2,000. Alex was just 4 years old and battling neuroblastoma when she asked to give the money so doctors can find cures for all children battling cancer.

Since that first stand, ALSF has funded more than 1,000 cutting-edge research projects at nearly 150 institutions in the U.S. and Canada and supported families through much needed programs like “Travel For Care,” that helps make cutting-edge treatments accessible to children.

When Alex, who was diagnosed with childhood cancer just before her first birthday, was 4, she told her parents she wanted to set up a front yard lemonade stand. Her plan: to give the money to doctors to help them find a cure. Her first “Alex’s Lemonade Stand,” held with the help of her older brother Patrick, raised an astonishing $2,000 in one day. While bravely fighting her own cancer, Alex continued to set up lemonade stands every year. As news spread of the remarkable girl so dedicated to helping other sick children, people everywhere were inspired to start their own lemonade stands — donating the proceeds to her cause.


In 2004 when Alex passed away at the age of 8 — her stand and inspiration had raised more than $1 million towards finding a cure for the disease that took her life. Alex’s Lemonade Stand Foundation (ALSF) was started by her parents in 2005 to continue the work that Alex began. Our mission is simple: to change the lives of children with cancer through funding impactful research, raising awareness, supporting families, and empowering everyone to help cure childhood cancer.

Since Alex set up her first lemonade stand in 2000 — truly exemplifying the saying “When life hands you lemons, make lemonade” — we have raised more than $250 million.

Alex’s Lemonade Stand Foundation is the living embodiment of Alex’s spirit of determination and hope. Like Alex, we believe that every person can make a difference. Together, we can bring about a cure. Please join us in “making lemons into lemonade” today! 

About Roshambo Eyewear

Roshambo Eyewear is family owned and operated by San Diego family Scott, Julia, and their little girls Avery and Chloe. Starting in 2012 as a response to needs within their own family, Roshambo prides themselves on making sunglasses and direct-to-consumer prescription eyewear for children that are safe, durable, and flexible, but at a budget-friendly price. They have now grown to five sizes of frames from baby to adult so the whole family can match.

Lack of quality in kids eyewear was the biggest motivator in creating their own line. To address this, they make their frames in Italy, assemble them in house in San Diego, use polarized lenses as a standard, and created a proprietary, toxin-free, kid safe material that is virtually unbreakable.

Their company name is a reference to the children’s game “rock, paper, scissors” also called “ro•sham•bo,” which is used as a teaching tool for children with autism. With autism present in their own family, giving back to their community is an important pillar of their business.

In addition to donations to Alex's Lemonade Stand, Surfers Healing, Gigi's Playhouse and numerous other charities and non-profits, Roshambo is also a part of the Zappos Adaptive Network. Zappos Adaptive caters to the needs of people who have challenges getting dressed every day with a range of "adaptive" clothing and shoes. The items featured in the Zappos Adaptive line are designed for people with a range of conditions including autism, diabetes and mobility issues.


Thanks for visiting our blog! Here is the latest and greatest news from Roshambo and our team in San Diego! We are so thankful for all of our customers, partners and exciting opportunities coming up.

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